Area Sales Manager

Job Title: Area Sales Manager

Job Description: A great position at an award-winning distributor, new business focused Area Sales Manager who develops sustainable and profitable growth of the product range within HVAC and associated Ancillaries

Location:  Midlands

Salary Range: up to £45k + OTE

About the Company: With extensive market experience, they have become the trusted partner to the air conditioning, heat pump and refrigeration industry.

About the Role: This is an entrepreneurial business in which you will have to think on your feet. Therefore, someone who enjoys a busy day, and wishes to become the key HVAC partner in the area will do well.

Key Responsibilities:

• Promote sales of a range of products and build effective relationships with HEVAC contractors through planned targeting of existing and potential customers/clients.


• After learning procedures, systems and product offering, the salesperson will begin to canvass suitable contractors specifically targeting new business opportunities.


• Engage and interact with client decision makers to identify new and emerging business opportunities. Establish informal rapport with customers to obtain market intelligence on prevalent competitive pricing policies, additions/deletions to product offerings, or special promotions intended/currently in vogue.


• Achieve sales turnover targets agreed for the territory/assigned customer group (exceeding these levels wherever possible) with optimum gross margins adhering to company policies on discount procedures.


• To speak positively and enthusiastically about the company and its products and services to ensure that a professional company and brand image is provided at all times to customers and colleagues.


• In ALL instances where special pricing needs to be quoted to meet competitive or customer pressures, prior approval must be sought from the Northern Divisional Manager.


• Provide a constantly improved quality of Customer Service by maintaining regular contact with personal visits, telephone and written communications.


• Be responsible for day-to-day management of customer accounts, as directed by the Northern Divisional Manager.


• Provide entertainment/hospitality to develop and maintain good customer relationships, recognizing that some events will occur outside normal working hours.


• Ensure speedy response to each and every customer enquiry - in consultation with the Northern Divisional Manager whenever required to do so.


• Support the role of Internal Sales and/or the Branch upon direction from the Northern Divisional Manager whenever required to do so.


• Maintain complete familiarity with the computer link to head-office and the CRM operating system with a “hands-on” approach to ensure continuing use of modern technology in use and generation of performance data.


• Actively participate in regular sales staff meetings. Communicating any notable sales achievements and/or developments in the market or any improvements in operating methods which generate cost reduction, and/or productivity.

Skills and expertise:

• Minimum 3-5 years in a consultative sales role within HVAC / Ancillaries


• Developed consultative selling skillset, utilising active listening and questioning to fully understand.


• Strong organisational and prioritising skills.


• Polite, professional, and persuasive communication skills, able to build relationships easily.


• Focus on accuracy and attention to detail.

Benefits: Car Allowance