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Brand & Marketing Manager

Posted 5 days ago

  • Glasgow, Scotland
  • Any
  • External
  • Expires In 3 months
We are sourcing an experienced Brand & Marketing Manager for our client whom require a real leader for their brand messaging, internal communications & to lead their external marketing campaigns.  This is a fantastic opportunity to join a large service business going through growth & expansion. To lead the brand marketing strategy allowing customers to really see the organisation.

Main Duties and Responsibilities:

Lead, Develop the Marketing Brand team making sure they stay happy, focused on achieving the business goals delivering exciting, engaging & effective marketing activity.
To grow the business brand, communications & marketing channels, drive engagement and traffic to business services.
Developing and overseeing the marketing strategy - oversee testing (for marketing attraction - sales, acquisition, consumer retention & consumer engagement)
Managing and leading creative agencies to execute the business marketing campaigns.
Monitoring the performance of the business brand through business related key performance indicators (KPI)
Supporting the objectives of business brand strategy – building a culture capable of excelling & process orientated for digitally-led sustainable business into the future.Essential skills / Experience Required:

Experience in a similar role in marketing/ Email marketing (strong)
Experience with content such as press releases, SEO content, artwork, print and digital media.
Experience within any/ all of the following - (IDM, CIM, CIPR)
Our client is a growing business so project management experience driving digital change.
Experience within working for a Service business - this is not a business selling a product we require a candidate whom has experience selling a service through brand awareness
SKILLS & Technical (ideal NOT essential) - HTML, CSS, JavaScript, HTML & Email marketing.Please contact (url removed)  / (phone number removed)
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