Consumer Channel & Partner Marketing Manager

• Consumer Channel & Partner Marketing Manager
• �234.65 per day - equivalent salary of �61,000 per annum
• Initial contract until 30th June 2025 but subject to budget will be a full 18-month duration
• Working 1 day per week in Reading and 4 days per week remote working
• Travel to Stockholm required up to twice per quarter

Working for one of the biggest names in technology we are looking for an experienced Consumer Channel & Partner Marketing Manager. You will be part of a global team who are responsible for sales across devices, creativity and gaming.

This is an initial contract until 30th June 2025 but subject to budget will be a full duration of 18-months. This is a hybrid role working 1 day per week in Reading and the rest will be remote working. Ad-hoc travel required to go into the London office but this will not happen too often. Travel to Stockholm will be required up to twice per quarter. Salary will be �61,000 per annum

Responsibilities
Omnichannel Strategy
* Establish and leverage local customer journey maps in order to design and deliver unique product experiences across our retail and distribution partners
* Lead a cross-functional marketing council, driving alignment, efficiency and synergy across our owned & operated, digital direct and partner channels
* Activate ecommerce sales motions through digital marketing excellence, mobile-first executions and social commerce
* Influence conversion in-store and online through seamless and connected experiences
* Optimize retail presence by landing and maintaining in-store programs and experiences
* Build brand advocates among retail sellers and consumers through training, evangelism and community engagement platforms
Consumer and Partner Marketing Execution
* Localize global strategy, campaigns and assets to territories and retail partners, driving adoption and usage of global programs, platforms and playbooks
* Build a Devices and Creativity marketing calendar that represents key product campaigns, seasonal beats and launches across markets and partners
* Align and coordinate marketing plans across marketing disciplines and functions, working closely with Partner Marketers, Partner Readiness & Influence, Global Media, Integrated Marketing, PR and Product Marketing
* Drive and activate a distribution strategy and playbook
* Land best-in-class product launches, key seasonal initiatives and sustain marketing
Execution Excellence
* Actively participate in the Devices and Creativity channel marketing community, ensuring effective communication and clarity
* Deliver against timelines, budgets, and scorecards while also capitalizing on innovation opportunities
* Drive creation and review of monthly and quarterly feedback/reporting in support of regular business milestones and digital/in-store execution excellence for Devices and Creativity
* Analyze and share insights for the Devices and Creativity CSA, leveraging ratings & reviews, voice-of-the-customer and word-on-the-street feedback from our labour teams
* Aggregate and leverage analytics and insights to create better investment strategies and execution across marketing investments to drive greater business impact
* Ensure brand consistency and deep understanding of the customer, competitive and marketing landscape
Required/Minimum Qualifications
* Bachelor's degree in Business, Marketing, Communications, Public Relations or related field AND 4+ years' digital, retail, channel marketing, marketing, retail sales, or commercial sales experience OR equivalent experience.
Additional or Preferred Qualifications
* 3-5+ years relevant experience in Retail/Channel Marketing/Marketing/Retail Sales
* Proven success at marketing and execution planning - particularly Retail Marketing with Consumer Technology products
* Adept at building integrated marketing plans and campaigns across multiple marketing disciplines
* Direct experience interfacing with partners and a proven track record delivering growth/performance metrics.
* Understand the digital and physical buying journey (omni channel), well-versed in sales channels, commerce platforms. Expertise landing and coordinating cross-discipline marketing programs and sales programs.
* Track record of marketing execution excellence and ROI through planning, operations-savvy, creative execution, readiness and analytics/insights
* New product launch experience
* Experience managing ambiguity and rapid change - demonstrate agility and risk-taking