CRM Data Executive

strong CRM Data Executive br br Please ensure you read the below overview and requirements for this employment opportunity completely. br br Permanent br br Andover Head Office / hybrid br br £36,000 - £41,000 + bonus + £600 flexible benefits pot + pension + healthplan + 36 days holiday + hybrid working /strong br br br Are you passionate about making a positive impact on people’s lives? Do you want to be part of a company that is striving to revolutionise access to healthcare in the UK? At Simplyhealth, our health plans provide the opportunity to attend routine dental treatments, visit the optician, have complementary therapies (e.g. physio) and much more by providing financial support to those that really need it. br br br br But we’re not just your average health company; we’re aiming to revolutionise access to healthcare in the UK by offering innovative health and wellbeing solutions that are affordable, accessible, and effective. From preventive care to comprehensive medical support, we aim to empower individuals to take charge of their health, inspiring them to make the most of their wellbeing. br br br br The CRM Data Operations Executive will act as the SME for campaign data and reporting within the CRM team, as well as support in the broader understanding of this data across the wider business. br br strong Key responsibilities: /strong br br br •\tProactively identifying opportunities where marketing data and/or technology will improve our CRM communications, reduce manual tasks, and improve the customer experience. br br •\tCapture requirements for new data sources/fields to be integrated with SFMC through collaborative journey design with the CRM Communications Manager/Executives. br br •\tSupporting the CRM Data Manager with advanced feature testing, to launch new data/ channels/ SFMC functional capability into BAU within the team, providing training and ongoing operational support. br br •\tFirst point of call to trouble-shoot any SFMC issues that arise post-launch and provide solution plan. br br •\tOperating as an SFMC Super User to support campaign approvals from a data perspective. br br •\tCreation and management of Campaign meta-data within Salesforce for campaign measurement, including paid marketing activity and lead generation. br br •\tMaintain system hygiene through naming conventions, folder, archive, and template management. br br •\tCreation of SFMC reports and/or Salesforce reports and dashboards for effective campaign performance monitoring and identification of communication optimisation opportunities, with rollout to wider business stakeholders as needed. br br •\tIdentifying data quality enhancement opportunities and liaising with teams such as Sales and Service to resolve. br br •\tSupporting the CRM Data Manager with data governance documentation. br br •\tKeep up to date with industry trends and SFMC new feature releases to evolve our capabilities. br