Digital media Executive

DIGITAL MEDIA EXECUTIVE JOB DESCRIPTIONThe Digital Media Executive, reporting to the Digital Senior Media Manager, will be supporting the EMEA ANZ Digital team (refer as Central Team) in the planning, execution and optimisation/reporting of the key digital media campaigns managed collaboratively with the EMEA ANZ markets and digital agency. The ideal candidate must be well versed and hands-on in the paid media fundamentals (Display, Video, Search, Social) and platforms (Google, Meta, Programmatic, Amazon) and able to manage day-to-day planning and cross-team coordination.
REQUIREMENTSHow you’d spend your day:Assisting digital media strategy development for top tier marketsHelping in agency-central team communications around digital media plan development, review, approval and implementation Assisting in the day-to-day operational communication and tasks around campaign setup, optimization and reportingManaging campaign budgets tracking and reporting as per internal processes assisting financial monthly forecasts and spent reconciliation Responsible for keeping up to date internal monthly media platform reports (mainly Google and Meta) for regional benchmarkingAuditing regional activations (centrally and locally managed) to ensure proper use of internal Naming ConventionsAnalysing research data and media/marketing information; sharing information with central and local markets as neededMonitoring and assessing ongoing campaign performance; assisting in strategic analysis of campaignsAssist on the development of campaign close out reports, insights and recommendationsOther responsibilities as assignedWhat we’re looking for:Bachelor’s degree related to Advertising, Marketing or Economics, with a minimum of 3 years of experience working in digital planningProficiency in English (C1-C2) which will be assessed in an interview by the hiring managersEager to learn, take initiative and good understanding of dealing with different cultures/marketsWe think you’re awesome if you:Are familiar with main media buying platforms: Meta, Google, Amazon, others (DSPs, etc.)Have online media planning knowledge and a solid understanding of Brand and Performance media fundamentals (KPIs, measurement & attribution, audience targeting, etc.)Know main digital disciplines: Display, Video, SEM, Social, ProgrammaticDevelop performance reports that are clear, compelling and persuasiveHave a good eye for detail and is comfortable working with different data elements to get insights from that inform a media strategy
Ensure key information is provided to the team regarding local market issues, external agency issues, changes in campaign status, etc.Able to express oneself clearly and concisely in oral communicationsWrites in a clear, compelling and concise mannerOrganises ideas and information logically and sequentially