Engagement Officer

Contract Period: Full time post, 35 hours per week, Monday
Friday.
Location: Home worker
South Wales based. Travel throughout Wales and UK may be required.
Package:
£25,000 per annum.
28 days holidays + bank holidays.
Access to a health cash plan, digital health tools, retailer discounts, gym membership discounts and an employee assistance programme.
Death in service Insurance package.
About ASH Wales
Our mission is to achieve a smokefree Wales by working for strong tobacco control policy. We work to raise awareness of the health, social and economic effects of smoking by working with communities, young people and partners across Wales.
We work on projects, campaigns and policy in order to achieve a reduction in, and eventual elimination of, the health problems associated with smoking and tobacco use.
Were experienced and knowledgeable about tobacco control and smoking issues, and were happy to share our experience with others. We are involved in a wide range of activities including coordinating professional networks to bring together people in Wales working in tobacco control.
Our key activities
Communicate the issues relating to smoking and tobacco use in Wales.
Build effective networks of interested parties working in tobacco control in Wales.
Provide support and advocacy to individuals and projects in the tobacco control arena, and to those who are not adequately represented in public health policy or practice.
Lobby for public health measures to protect the health of all people in Wales from the harm caused by smoking and tobacco.
Research and develop policy and projects in the areas of smoking and tobacco control.
As Engagement Officer, you will be a creative and strategic thinker with the ability to connect with a community of healthcare professionals, third sector partners and other stakeholders across Wales and beyond. You will play a pivotal role in shaping our digital messaging to build on our reputation as a trusted provider of research and evidence to support our aims and values. As a fully remote team member, you will need a high level of self-motivation and organisation to get the job done. You will be responsible for organising and delivering high-profile events and using social media and other communications to extend the reach of our work and message.
Key responsibilities
Demonstrate strong communication skills, including copywriting & stakeholder engagement
Plan and deliver engaging content across all digital platforms, and at in-person events, to underpin our aims and values
Lead on the development of our digital voice, to increase impact, influence and engagement
Tell the story, uphold the values and protect the reputation of Wales leading tobacco control organisation
Key duties and activities
Stakeholder engagement & network building
Deliver impactful, evidence-based messaging and story-telling that will resonate with our audiences
Develop new and engaging communications and events, which impact the lives of those affected by tobacco use in Wales
Build on the success of existing active campaigns, such as Smokefree Beaches
Maintaining stakeholder database
Create and distribute materials and resources
Evaluate delivery outcomes to ensure continuous improvement
Website
Write, design and publish stand-out web content
Use SEO skills to drive traffic to the website
Report quarterly on reach and impact of our content to ensure continuous improvement
Social Media
Create eye-catching and thought-provoking social media content
Build our brand on socials, ensuring we are targeting the right audiences on the right platforms
Keep up to date on smoking-related activity on social media channels and respond accordingly
Monitor, report and review social media activity to ensure continuous improvement
Copywriting
Write accurate and accessible content; including blogs, social media posts and our newsletter
Create, write and distribute monthly newsletter to highlight our latest news, developments and campaigns to as wide an audience as possible
Write and distribute press releases
Write briefings on campaigns for the policy team and stakeholders
Events
Develop exciting and engaging ideas to take our events to the next level
Organise events to support and boost campaign activity or policy
This list is not exhaustive but is designed to act as a guide for assessing your own suitability for the role.
The jobholder may be expected to undertake additional duties that are deemed reasonable by the Chief Executive.
You are expected to
Positively support equality of opportunity and equity of treatment to colleagues in accordance with Equal Opportunities legislation
Help to maintain a safe working environment by attending training in health and safety requirements as necessary, both on appointment and as changes in duties and techniques demand.
Follow local codes of safe working practices.
Undertake such other duties within the scope of the post as may be required by the Chief Executive
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