Head of marketing

Head of Marketing

�60,000 per annum plus bonus, Permanent, Monday to Friday, BS32 Bristol, Holidays, Pension and free Parking.

A well-established Bristol based company are seeking a dynamic and experienced senior marketing person to continue growth in their established domestic market and to expand their business into Europe. The successful head of marketing will be team focused, with a track record of developing strategies to build new business opportunities in the construction supply and building safety sector. You will lead a small marketing team and manage external agencies to deliver projected business growth reporting to the senior leadership team.

Key Responsibilities for the head of marketing:

• Develop and implement comprehensive marketing campaigns to increase brand awareness and market share
• Lead and manage the marketing team, providing guidance, support, and professional development
• Oversee the creation and execution of marketing campaigns across various channels, including e-shots, SEM/SEO, and LinkedIn
• Collaborate with the sales team to align marketing efforts with sales objectives and drive lead generation
• Analyse reports and implement action to combat low or non-spending customers
• Explore new ideas and opportunities to market to existing customers
• Analyse market trends, customer insights, and competitive landscape to inform marketing strategies
• Manage the marketing budget, ensuring efficient allocation of resources and ROI
• Develop and maintain relationships with key stakeholders, including clients, partners, and industry influencers
• Monitor and report on the effectiveness of marketing activities, using data to optimise strategies and tactics
• Ensure all marketing materials and communications are consistent with brand and messaging

Skill set and experience required for the head of marketing:

• Experienced in leading and strategizing marketing campaigns
• Proven experience in developing and executing successful marketing strategies
• Experience of developing marketing strategies for Europe is desirable
• Proficiency in digital marketing, including SEO, SEM, social media and email marketing
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Any experience in the construction, infrastructure, or safety industries would be of interest but not essential
• Strong leadership and team management skills
• Excellent communication and interpersonal skills
• Clean driving licence and own transport

The head of marketing will work in a modern office environment and be part of a business who thrive on teamwork to achieve the companies goals and planned growth. The successful candidate should have a similar approach and work ethic.

Benefits include:

• �60,000 salary
• Quarterly Bonus as a % of salary
• 20 days + Bank Holidays (Neg)
• Pension
• Monday to Friday 07:30am to 16:30 pm 1 hour lunch (potential for some hybrid working but this a site based role)
• Modern Office environment
• Friendly team and employee focused business
• Christmas shut-down
• On site Parking

Please apply and send your CV to (url removed)

Or for further information, please call Adam on (phone number removed)

Travail Employment Group Ltd is acting as an Employment Agency in relation to this vacancy.