Marketing Executive

Certain Advantage are on the hunt for a Marketing Executive, for a fantastic career opportunity with a business in the insurance sector. This would suit a dynamic, experienced and highly motivated Marketing Executive to join their growing team.Working across the Group, collaborating with many in a exciting and diverse role. The role will be responsible for developing and executing various multi-channel marketing initiatives and campaigns for both B2B and B2C for lead gen and retention. The role will also involved brand awareness through creative of thought leadership content.This will be predominately home based role however some travel to different sites in Warrington and the South will be required during the role.What you will do:Develop and execute segmented marketing campaigns through the marketing automation system across multiple channels, monitoring and analysing campaign performance and reporting on outcomesCreation of content across various channels such as blogs, infographics, newsletters, website that is SEO optimisedWork with commercial teams and graphic designer to update and produce sales enablement materials (flyers, brochures, case studies etc)Manage multiple social media accounts through the creation and scheduling of postsIn conjunction with the broader marketing team, monitor and maintain the company websiteManagement of agencies for graphic design, paid media and SEO supportMarketing SurveysEvents supportMarket and competitor researchWhat you will bring:Marketing experience, ideally in the general insurance / financial services/Compliance industryStrong creative copywriting and proofreading skillsPractical experience with email and marketing automation softwareIn-depth understanding of digital and social media marketing (LinkedIn, X, Facebook, Instagram)Data driven with analytical mindsetProficient in MS Word, PowerPoint, ExcelExperience of working with WordPress preferentialExperience with Canva desirable to support social media management and other small design projectsWhat's on offer:25 days annual leave + bank holidaysStandard hours are 35 per week, 9-5 with 1 hour lunch breakLong Service Incentive Scheme6% employer pension contributionAnnual discretionary bonusHealth Cash PlanEye Care SchemeRefer a Friend and various other incentive schemesGroup Life Assurance Scheme Group Income ProtectionEmployee Assistance ProgrammePrivate Medical InsurancePlease use the apply button to submit your CV and be considered for this vacancy. Interviews will be planned during June.