Marketing Manager

Marketing Manager UK & IrelandAlexander Steele is recruiting on behalf of a Global Manufacturer of Food / Bakery / Confectionery ingredients. This client is a world leader in their sector and operates across the full supply chain from the sourcing of raw materials to high quality end products.An exciting opportunity has arisen for a Marketing Manager to join the team and support the realisation of commercial targets by creating marketing strategies & supporting material.Hybrid Working - 1 - 2 x per week in the Office min (Oxfordshire)Expected travel 10-20% within the UK & some European travel.£45k - £52.5k + Bonus & BenefitsWhat your tasks are:Create the strategy for the local marketing yearly plan for distribution, chain & artisan customers.Manages the local Gourmet marketing budget to maximise return on investment.Set clear objectives and key performance indicators (KPIs) to measure success.Track and evaluate performance using analytical tools and use insights to optimise marketing plans.Plan and implement product launches, campaigns & other activations in collaboration with the global & regional marketing teams.Collaborate with Sales, development chefs, ambassadors, creatives & agencies to create and adapt local sales training & customer communication tools targeted to key distributors and chains to create product demand.Manage all visual marketing tolls for the brands, including the management of all catalogues, brochures, merchandise and event kits.Update local sales toolkit with the latest product information, images & other assets.Develop annual trade marketing plans for key customers including advising on communication channel mix, briefing creative & delivery of all assets.Manage external agencies & freelancers to deliver campaigns & activations on time within budget.Collaborate with Global & Regional digital marketing to implement local initiatives.Organise trade events.Offer local market insights.What are we looking for:Degree in Marketing / Economics / Business / Food Engineering or comparable is desired.3+ years of relevant working experience at manager level within brand management / or trade marketing. Relevant experience within FMCG, specifically Food or Beverage manufacturing.Strong business acumen: ability to translate consumer / customer insights into actionable plans.Proven experience creating, managing and evaluating successful marketing campaigns end to end.Confident project management skills.Experience owning and managing annual marketing budgets and maximising ROI.Digital marketing experience, including experience with content management systems.To find out more, please apply via Linkedin or reach out to #####