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Performance Marketing Executive
Performance Marketing Executive
Performance Marketing Executive
Posted 3 months ago
- London, Greater London
- Any
- External
ABOUT GENFLOWWe are a leading, all-in-one platform for creators (Influencers), who have been helping your favourite creators turn their passion into successful businesses since 2016. Our creators include Logan Paul, Iman Gadzhi, Grace Beverley, Mike Thurston, Leana Deeb and many others!Learn about Genflow > TO APPLYPlease complete the short form below:
- (Paste into a new webpage to access)THE ROLEWe’re searching for the next rockstar Performance Marketing Executive to join our growing Digital Marketing Team. Your role would be to support the growth of all creator brands in our portfolio by assisting our digital marketing department on all things paid ads across multiple platforms.Key Responsibilities:Develop and execute digital marketing strategies across paid media (PPC and Paid Social) Ownership of the digital marketing budget, performance tracking and forecasting.Utilise expert-level knowledge of media buying across various platforms such as Meta, Google, and TikTok to drive effective advertising campaigns.Daily campaign management - optimising campaigns to deliver campaign objectives.Monitor and analyse daily key marketing metrics, including customer acquisition cost (CPA), LTV and return on ad spend (ROAS).Work closely with our wider team to create suitable assets to test and scale.Explore, test and implement new acquisition channels and retention strategies.Stay updated with industry trends, best practices, and emerging technologies in digital marketing to drive innovation and growth.Ideal Skills + Experience:A minimum of 3 years in digital marketing experience, ideally in an agency environment An expert-level understanding of Meta Campaigns is required.Proficiency in analysing campaign data using analytics tools (e.g., Google Analytics, Facebook Ads Manager) and leveraging insights to improve campaign performance.Demonstrated success in developing and executing customer acquisition and retention strategies.Proficiency in influencer marketing and leveraging user-generated content (UGC) for marketing campaigns.Excellent understanding of key marketing metrics, including CAC, LTV, conversion rates, and ROAS.What you get working with us:Free private medical careNever work on your birthday again!Hybrid working environment
- (Paste into a new webpage to access)THE ROLEWe’re searching for the next rockstar Performance Marketing Executive to join our growing Digital Marketing Team. Your role would be to support the growth of all creator brands in our portfolio by assisting our digital marketing department on all things paid ads across multiple platforms.Key Responsibilities:Develop and execute digital marketing strategies across paid media (PPC and Paid Social) Ownership of the digital marketing budget, performance tracking and forecasting.Utilise expert-level knowledge of media buying across various platforms such as Meta, Google, and TikTok to drive effective advertising campaigns.Daily campaign management - optimising campaigns to deliver campaign objectives.Monitor and analyse daily key marketing metrics, including customer acquisition cost (CPA), LTV and return on ad spend (ROAS).Work closely with our wider team to create suitable assets to test and scale.Explore, test and implement new acquisition channels and retention strategies.Stay updated with industry trends, best practices, and emerging technologies in digital marketing to drive innovation and growth.Ideal Skills + Experience:A minimum of 3 years in digital marketing experience, ideally in an agency environment An expert-level understanding of Meta Campaigns is required.Proficiency in analysing campaign data using analytics tools (e.g., Google Analytics, Facebook Ads Manager) and leveraging insights to improve campaign performance.Demonstrated success in developing and executing customer acquisition and retention strategies.Proficiency in influencer marketing and leveraging user-generated content (UGC) for marketing campaigns.Excellent understanding of key marketing metrics, including CAC, LTV, conversion rates, and ROAS.What you get working with us:Free private medical careNever work on your birthday again!Hybrid working environment