PPC Manager

PPC Manager Marketplace £45,000-£55,000East London - 3-4 days a week I am currently working with one the biggest discount, deals and experiences marketplace in the UK. The brand is a popular name in the market and recognised UK-wide. After starting the business in 2011 the brand has experienced some serious growth to date, they are now searching for a PPC Manager/Senior PPC Manager to join their team. The PPC Manager will work alongside the Head of Marketing to develop long and short-term strategies for our non-branded search and shopping campaigns. The focus will be on driving new subscriber acquisition and growing existing customer engagement. All decisions will be data driven and in line with CPR, Customer LTV and ROI KPIs.A successful candidate will:Have 2 – 3 years’ experience in search marketing.Have hands on experience with designing and executing paid search and shopping campaigns which are in line with business objectives.Leverage data to understand the new and existing customer journey within search marketing, identify areas of opportunity, and execute projects to drive growth and engagement of Wowcher customersBe motivated, enthusiastic and keen to progress within an e-commerce marketing teamWilling and able to independently think, investigate and drill into data, spotting and highlighting important trends, and be highly accurateAbility to draw the meaning out of data, tables and charts you analyseYou will be required to present data and insight to the most senior figures in the company.Excellent understanding of different attribution models and how they impact and help formulate different marketing strategies.Previous experience with subscriber cohort analysis and have a good understanding of how their engagement changes through time & impact wider business performance.Skills Required2+ years of Excel modelling experience2+ years of experience managing a project and/or teamExperience with SQL, Adobe Omniture and Python beneficial but not mandatoryExtensive knowledge of Google Ads and BingExperience in marketing, advertising or growthAbility to process and analyse data sets, and interpret them to make business decisionsCommunication skills, influencing skills, and ability to manage a project or product.Company Benefits 🌈 Flexible working - blend office and home for your ideal work-life mix🌞 25 days of holiday + 8 bank holidays (plus the option to nab 5 extra days)🍏 Free fruit to fuel your day🥐 Weekly breakfast feasts every Thursday - Rise and shine! Why not grab a coffee and a pastry to start your morning.🌿 Wellness Wednesdays (hello, free massages!)🍹 Thirsty Thursday! drinks and snack trolley - kick back and relax with a cold beer or prosecco🎮 Games area for some friendly competition🎁 Benefits platform Perkbox so you can get discount and rewards across the UK!🎉 Monthly social events – get to know your awesome colleagues🎊 Legendary all-company parties twice a year - don't miss out!🚲 Cycle Scheme and Season Ticket Loan to get you moving💰 Auto-enrolment pension scheme. Whilst it’s great to live in the here and now, we have to make sure we’re preparing for the future, with up to 10% employer contribution.🤝 Enhanced Employee Assistance Provider for confidential support and advice🕶️ Eye Care Vouchers – we’ve got you covered!💸 Store discounts across the Wowcher website (including travel deals!)👕 Smart-casual dress code every day!!If you are interested in applying for this role please apply using the link below or email ##### with your CV.