Public Relations Lead

Do you have extensive video game PR experience?Are you a gamer who loves everything to do with video games?Do have perfect written and spoken English?If you can answer yes to the above, then we want to talk to you!The OpportunityThe Game Marketer is a full-service video game marketing agency with a diverse client portfolio from small indie developers to international gaming brands. We create real value for our clients through hands on digital consulting, communications, marketing services and data analysis.We have a fantastic new opportunity for a PR Lead to join our international team.The role of PR Lead is to develop deeper engagement with the media and gain coverage for games and TGM. The PR Lead will devise and execute strategic and tactical PR plans, write press releases and gaming articles, ensure consistent communication of company and product messages, generate coverage and commentary, plan and execute campaigns and events, and work with the TGM team to deliver on client needs.Key responsibilitiesOwn the PR Strategy for clients and TGMWork with key stakeholders to create, plan, and deliver aligned PR campaigns and events around client titlesBuild and maintain relationships with global media outlets and key influencers across multiple channels ensuring that a positive brand image is conveyed at all timesWrite and edit press releases, articles, fact sheets, FAQs, planning documents, and other PR materialCoordinate with international press outletsWork with the team to develop broad long-term strategies for increasing engagement and conversationUse analytical tools to analyse and measure all activities to improve effectiveness and response. Set KPIs and develop plans accordinglyRegular and ad hoc reporting as required.About youExperience working in a similar PR or related role, preferably in the games industry.An understanding of the computer and videogames market, and the specialist and non-specialist media landscapeRelationships with key international gaming and sports specialist outlets and non-specialist media outletsVery strong writing, editing, presentation and communication skillsGood knowledge of online marketing and good understanding of major marketing methods and channelsStrong strategic mind set with the ability to goals and KPIsCollaborative and thrives in a team environmentConfident working in a fast-paced environment and able to react positively to changePassionate about video games.This is a fully remote role so you must have your own computer with reliable internet connection and a quiet place to work.Bonus PointsPrevious writing/journalism experienceDegree or PR/Writing Qualification.International working experience and/or language skills.STRICTLY NO AGENCIES OR RECRUITERSWE DO NOT OFFER VISA SPONSORSHIP OR RELOCATION