Search Marketing Specialist

About the Role:Our client is looking for an experienced Search Marketing Specialist to join the Marketing team on a 12 month fixed term contract, to support their lead generation and sales efforts. The successful candidate will have hands-on experience of running Paid Search (PPC), Display, Email and wider digital campaign activity.What you’ll be doing:· Clearly understand and implement digital marketing campaigns as an in-house specialist. (Hands-on PPC experience is a must).· Launch, monitor, maintain, tweak and improve PPC / Display / Remarketing advertising· Support the wider business with email marketing activation· Represent the Digital Marketing Team in key meetings with stakeholders and departments· Provide analytical reporting of campaigns to stakeholdersWho we’re looking for:· Strong digital marketing background with experience of and executing a wide range of digital marketing activity (Paid Search / PPC, Display, Email, Remarketing).· In-depth Paid Search knowledge and hands-on experience of working with PPC campaigns daily. (Knowledge of Google Ads and Microsoft Ads).· Experience of delivering high quality email marketing campaigns to customers and prospects.· Track record of achieving digital sales and lead generation targets· Experience of optimising online sales journeys to maximise conversion and salesBenefits:Superb benefits and bonus scheme, hybrid working